Channel Sales Executive — Memphis, TN
Open to Remote, Hybrid, Fractional or Direct

Patrick H.
Green

25+ Years Building Rep Networks & Dealer Channels

I build what manufacturers need to compete in the U.S. market: independent rep networks, direct reps, dealer programs, and the channel infrastructure that produces revenue at scale.

Patrick H. Green
25+
Years in B2B Channel Sales
$15M
Annual Rep Network Revenue
600+
Dealer Members Managed
Nationwide
National Coverage Built
What I Do

I build from zero.
That is the whole story.

Manufacturers entering the U.S. market need someone who has done this before — someone who knows how to recruit the right reps, build the dealer relationships, and create the channel infrastructure that turns product into revenue. That is what I have done, repeatedly, across commercial furniture, contract interiors, lighting, and electrical distribution.

At Tremain, I built a national rep network from scratch to 40+ partners across nationwide in 18 months. At Compatico, I led a network of 40+ reps producing $12–15M annually for over a decade. At MOD, I built the East region from zero to 20+ rep firms across 20 states with 40% year-over-year growth. The method is the same every time. The results speak for themselves.

Commercial Furniture & Contract Interiors
25+ years across seating, desking, panels, acoustical products, and ancillary categories. Deep A&D channel relationships and NeoCon experience.
View Resume →
Lighting & Electrical Distribution
Commercial and specification lighting sales through independent rep networks, with OEM and private label program development.
View Resume →
General Channel Sales Leadership
Cross-vertical expertise in building and scaling independent rep networks, dealer programs, and national GTM strategies for manufacturers.
View Resume →
Consulting & Fractional Channel Executive
Southern Solutions Consulting engages manufacturers who need senior-level channel sales leadership without a full-time hire.
View Resume →
These resumes reflect core experience by channel. For specific opportunities, each version is tailored to the job description.
Commercial Furniture & A&D
Lighting & Electrical
Channel Sales Leadership
Consulting / Fractional
Professional Summary

Sales executive with 25+ years building and leading independent rep networks, dealer channels, and national sales programs in commercial furniture, contract interiors, and the A&D channel. Known for taking manufacturers from zero U.S. coverage to national scale — recruiting, onboarding, and coaching reps across 40+ states while personally driving revenue from the field.

Deep experience across seating, desking, panels, acoustical products, and ancillary categories. Active NeoCon and HD Expo presence. Consistent track record managing $12M–$15M rep networks, closing $1M+ Fortune 500 contracts, and building the infrastructure manufacturers need to compete in the contract channel.

Professional Experience
Southern Solutions Consulting
President & Principal Consultant
Dec 2005 – Present
Memphis, TN
B2B channel sales and dealer network development consultancy. Contract engagements place Patrick inside client organizations at the VP and Director level to build rep networks, launch dealer programs, and drive national revenue.
  • Introduced AIS to the Arkansas, Louisiana, and Mississippi market, generating $750K in first-year sales through direct dealer engagement and institutional account development.
  • Provided FF&E procurement, interior design collaboration, and project coordination to commercial furniture dealers throughout the Southeast.
AI Sales Productivity Training — Contract
May 2026 – Aug 2026
CAT Global
  • Engaged to train CAT Global's sales organization on AI tool adoption to increase productivity and sales execution efficiency.
National Sales Manager, ISG Channel — Contract
Oct 2025 – Apr 2026
The Ubique Group / Flash Furniture — Remote
  • Rebuilt a 600+ member ISG dealer program that had gone stagnant under a digital-only model.
  • Reintroduced personal field outreach into a channel that had lost direct rep relationships.
  • Built a custom Excel/VBA pipeline tracker managing 138+ active quotes with a 46% win rate.
  • Produced a Salesforce-ready Price Book covering 8,907 active SKUs, resolving previously unpriced items and enabling clean contract dealer quoting.
  • Developed dealer ordering policy with a manual surcharge structure designed to drive portal adoption and standardize ordering behavior across the ISG channel.
Director of Sales, East Region — Contract
Feb 2024 – Apr 2025
MOD Power & Lighting — Remote
  • Built East region rep network from zero to 20+ independent firms across 20+ states; drove 40% year-over-year growth.
  • Scaled OEM and private label initiatives, increasing program adoption 25% among key accounts.
  • Elevated team win rates 15% through one-on-one rep coaching and targeted product training.
Vice President of Sales, USA — Contract
Dec 2018 – Feb 2024
Tremain — Monterrey, MX (Remote)
  • Built U.S. national rep network from zero to 40+ partners across nationwide within 18 months, generating $7–$10M over three years.
  • Developed OEM and private label programs producing $2M+ in annualized revenue from manufacturing partnerships.
  • Negotiated multi-year contract furniture agreements with major commercial clients, fueling 30% year-over-year growth.
  • Represented Tremain at NeoCon and HD Expo; drove expansion into healthcare, education, and commercial sectors.
Compatico, Inc.
National Sales Director | Director, Giza 2020/CAP Program | Regional Sales Manager
Apr 2007 – Aug 2018
Grand Rapids, MI — Remote
Commercial furniture manufacturer — panel systems, seating, and acoustical solutions. Led national sales through a network of 40+ reps.
  • Led a network of 40+ reps generating $12–15M annually; secured $1M+ contracts with Fortune 500 firms through relationship-based selling.
  • Developed rep onboarding programs reducing ramp-up time 30%; conducted performance reviews and field ride-alongs across the full network.
  • Directed Giza 2020/CAP design software program, reducing dealer proposal time 40% and increasing bid conversions 25%.
  • Spearheaded national rollout of HushTiles™ acoustic wall solution; expanded dealer network nationally, growing regional revenue 35%.
  • Represented Compatico at NeoCon, IFMA, and regional design expos; served as exclusive Byrne Electrical distributor.
Office Furniture Wholesale
Owner & President
Jan 1993 – Dec 2005
Memphis, TN
  • Built and operated a Memphis retail and B2B furniture operation; secured long-term contracts with Memphis City Schools, Shelby County Schools, St. Jude, and MLGW.
  • Grew business 30% annually through bundled solutions and direct B2B outreach; managed a team of 8.
Leadership & Community
  • Germantown Municipal School Design Review Committee
  • Liberty Bowl Hospitality Committee Volunteer
  • Alumni Class President — Christian Brothers High School
  • Volunteer — Habitat for Humanity
Professional Summary

Sales executive with proven experience building independent rep networks and driving revenue growth in commercial lighting and electrical distribution channels. At MOD Power & Lighting, built the East region from zero to 20+ rep firms across 20+ states, delivering 40% year-over-year growth through hands-on rep development, OEM program expansion, and direct field engagement.

Brings cross-channel depth from commercial furniture and contract interiors — including specification selling to architects and designers, dealer channel management, and national GTM execution — directly transferable to lighting and electrical distribution markets.

Professional Experience
Southern Solutions Consulting
President & Principal Consultant
Dec 2005 – Present
Memphis, TN
B2B channel sales consultancy. Contract engagements place Patrick inside client organizations at the VP and Director level to build rep networks and drive national revenue.
Director of Sales, East Region — Contract
Feb 2024 – Apr 2025
MOD Power & Lighting — Remote
  • Built East region independent rep network from zero to 20+ firms across 20+ states; drove 40% year-over-year growth in commercial and ancillary markets.
  • Scaled OEM and private label initiatives, increasing program adoption and market penetration 25% among key accounts.
  • Elevated team win rates 15% through one-on-one rep coaching, in-person product training, and targeted sample kit deployment.
  • Managed multi-region sales operations with 75% travel across 20+ states.
National Sales Manager, ISG Channel — Contract
Oct 2025 – Apr 2026
The Ubique Group / Flash Furniture — Remote
  • Rebuilt a 600+ member ISG dealer program that had gone stagnant under a digital-only model; reintroduced personal field outreach into a channel that had lost direct rep relationships.
  • Built a custom Excel/VBA pipeline tracker managing 138+ active quotes with a 46% win rate.
Vice President of Sales, USA — Contract
Dec 2018 – Feb 2024
Tremain — Monterrey, MX (Remote)
  • Built national rep network from zero to 40+ partners covering the entire U.S. in 18 months generating $7–$10M; directly applicable rep development and field coaching methodology.
  • Developed OEM and private label programs producing $2M+ in annualized revenue.
Compatico, Inc.
National Sales Director | Regional Sales Manager
Apr 2007 – Aug 2018
Grand Rapids, MI — Remote
  • Led specification-based selling through 40+ rep network to architects, designers, and commercial clients — directly transferable to lighting specification channels.
  • Served as exclusive Byrne Electrical distributor within the dealer network; managed electrical integration into panel systems and commercial workspaces.
  • Expanded dealer and rep network nationwide with 35% regional revenue growth; managed 100+ accounts.
Office Furniture Wholesale
Owner & President
Jan 1993 – Dec 2005
Memphis, TN
  • Built and operated B2B operation with institutional contracts including Memphis City Schools, Shelby County Schools, St. Jude, and MLGW.
Leadership & Community
  • Germantown Municipal School Design Review Committee
  • Liberty Bowl Hospitality Committee Volunteer
  • Alumni Class President — Christian Brothers High School
Professional Summary

Channel sales executive with 25+ years building independent rep networks and dealer programs for manufacturers entering or expanding the U.S. market. Repeated track record of taking organizations from zero national coverage to full-scale rep infrastructure — recruiting the right firms, building the coaching systems that make them perform, and driving revenue from the field while the network scales.

Experienced across commercial furniture, lighting, electrical distribution, and adjacent B2B categories. Equally effective as a direct sales leader, field coach, and channel architect. Built for manufacturers who need someone who has done this before.

Professional Experience
Southern Solutions Consulting
President & Principal Consultant
Dec 2005 – Present
Memphis, TN
Channel sales consultancy specializing in rep network development and dealer program launch for B2B manufacturers. Engagements deliver VP and Director-level channel leadership on a contract basis.
AI Sales Productivity Training — Contract
May 2026 – Aug 2026
CAT Global
  • Trained sales organization on AI tool adoption to increase productivity, pipeline discipline, and sales execution efficiency.
National Sales Manager, ISG Channel — Contract
Oct 2025 – Apr 2026
The Ubique Group / Flash Furniture
  • Rebuilt a 600+ member ISG dealer program that had gone stagnant under a digital-only model; reintroduced personal field outreach and built an Excel/VBA pipeline tracker managing 138+ active quotes with a 46% win rate.
Director of Sales, East Region — Contract
Feb 2024 – Apr 2025
MOD Power & Lighting
  • Built East region rep network from zero to 20+ firms across 20+ states; delivered 40% YOY growth.
  • Scaled OEM and private label adoption 25%; elevated win rates 15% through structured rep coaching.
Vice President of Sales, USA — Contract
Dec 2018 – Feb 2024
Tremain — Monterrey, MX (Remote)
  • Built U.S. national rep network from scratch to 30+ partners across nationwide in 18 months generating $7–$10M over three years.
  • Developed OEM and private label programs producing $2M+ in annualized revenue; fueled 30% YOY growth through direct contract negotiation.
Compatico, Inc.
National Sales Director | Director, Giza 2020/CAP Program | Regional Sales Manager
Apr 2007 – Aug 2018
Grand Rapids, MI — Remote
  • Led 40+ rep network generating $12–15M annually; secured $1M+ Fortune 500 contracts through relationship-based national account management.
  • Built rep onboarding systems reducing ramp-up time 30%; drove accountability through performance reviews and field ride-alongs.
  • Directed Giza 2020/CAP program, cutting dealer proposal time 40% and lifting bid conversions 25%.
  • Expanded dealer network nationwide with 35% regional revenue growth; maintained 100+ active accounts.
Office Furniture Wholesale
Owner & President
Jan 1993 – Dec 2005
Memphis, TN
  • Built and scaled a B2B furniture operation; secured institutional contracts with Memphis City Schools, Shelby County Schools, St. Jude, and MLGW.
Leadership & Community
  • Germantown Municipal School Design Review Committee
  • Liberty Bowl Hospitality Committee Volunteer
  • Alumni Class President — Christian Brothers High School
About Southern Solutions Consulting

Southern Solutions Consulting works with B2B manufacturers who need senior channel sales leadership to build or scale their U.S. market presence. Engagements range from fractional VP/Director of Sales roles to targeted projects: rep network builds, dealer program launches, pricing framework development, and sales team training.

Every engagement is run by Patrick Green directly — 25+ years of channel sales experience, applied to your specific market, your product, and the rep and dealer relationships that drive your revenue.

Selected Engagements
CAT Global
AI Sales Productivity Training
May 2026 – Aug 2026
  • Designed and delivered AI tool adoption training for sales organization, focused on increasing productivity, pipeline discipline, and execution efficiency.
The Ubique Group / Flash Furniture
National Sales Manager, ISG Channel
Oct 2025 – Apr 2026
  • Rebuilt a 600+ member ISG dealer program that had gone stagnant under a digital-only model; reintroduced personal field outreach and built a custom pipeline management system tracking 138+ quotes and ~$1M in pipeline with 46% win rate.
MOD Power & Lighting
Director of Sales, East Region
Feb 2024 – Apr 2025
  • Built East region rep network from zero to 20+ firms across 20+ states; delivered 40% YOY growth and 25% OEM program adoption increase.
Tremain
Vice President of Sales, USA
Dec 2018 – Feb 2024
  • Built U.S. national rep network from zero to 40+ partners across nationwide in 18 months generating $7–$10M over three years.
  • Developed OEM and private label programs producing $2M+ annualized; drove 30% YOY growth through direct contract negotiations.
AIS Market Introduction
SSC Direct Engagement
Early SSC
  • Introduced AIS to the Arkansas, Louisiana, and Mississippi market, generating $750K in first-year sales through direct dealer engagement and institutional account development.
Prior Corporate Experience
Compatico, Inc.
National Sales Director | Regional Sales Manager
Apr 2007 – Aug 2018
  • Led 40+ rep network generating $12–15M annually; secured $1M+ Fortune 500 contracts and expanded dealer network nationwide.
Master — All Channels
Commercial Furniture & A&D
Lighting & Electrical
Channel Sales Leadership
Consulting / Fractional

Patrick H. Green

Master Qualifications Summary — All Channels
green.patrickh@outlook.com
(901) 232-3231
patrickhgreen.com
Memphis, TN — Remote | Up to 75% Travel
Experience Snapshot
Total Sales Experience
25+ Years
B2B Channel Sales Leadership
25+ Years
Commercial Furniture & Contract Interiors
15+ Years
Lighting & Electrical Distribution
3+ Years
Independent Rep Network Management
15+ Years
Consulting / Fractional Sales Leadership
20+ Years (SSC, est. 2005)
Role Levels Held
Owner / President
Vice President of Sales
National Sales Director
Director of Sales
National Sales Manager
Regional Sales Manager
Principal Consultant
Market Entry & Pioneer Track Record
Tremain (Mexico-based, zero U.S. presence)
Built national rep network from zero — 40+ reps across nationwide in 18 months. Full U.S. market entry executed end-to-end.
MOD Power & Lighting (zero East region coverage)
Built East region from zero — 20+ reps across 20+ states. 40% year-over-year growth.
AIS (AR, LA, MS Market Entry)
Introduced AIS to the Arkansas, Louisiana, and Mississippi market, generating $750K in first-year sales through direct dealer engagement and institutional account development.
Manufacturer profile suited for
Foreign or domestic manufacturers entering the U.S. market, or established manufacturers expanding into new regions or channels without existing infrastructure.
Independent Rep Network — Scale & Infrastructure
Peak Network Size Managed (Compatico)
40+ Reps
Reps Recruited from Zero (Tremain)
Nationwide Coverage — 40+ Reps
Reps Recruited from Zero (MOD)
20+ Reps — 20+ States
Total Career Rep Recruitment
More than 25 Firms / Individuals
Onboarding & Ramp-Up
Built structured rep onboarding programs at Compatico including field ride-alongs and individual performance reviews
Coaching & Accountability
Individual performance reviews, field ride-alongs, win rate improvement (15% lift at MOD)
Customer Channels — Direct Experience
Independent Furniture Dealers
Contract Furniture Dealers
Independent Rep Firms
Buying Groups (600+ Members)
Interior Designers / A&D
E-Commerce Retailers
National Accounts / Fortune 500
W2 Direct Employees & Internal Sales Teams
Hospitality / FF&E
Healthcare Institutions
Education / Institutional
Government / Municipal
OEM / Private Label Partners
Product Categories — Direct Sales Experience
Seating & Task Chairs
Desking & Workstations
Panel Systems
Acoustical Products (HushTiles™)
Ancillary & Collaborative Furniture
Commercial Lighting Fixtures
Electrical Components (Byrne Electrical)
OEM & Private Label Products
FF&E — Hospitality & Institutional
Direct Responsibilities — All That Apply
Recruiting Rep Firms & Salespeople
Hiring Salespeople
Hiring W2 Direct Employees
Coaching & Performance Management
Sales Forecasting
Budget Management
Compensation Plan Design
Commission Plan Design
Territory Design
Go-to-Market Strategy
Sales Reporting & CRM Management
Pricing Strategy & Margin Management
Product Launch & Market Entry
OEM & Private Label Program Execution
Contract Negotiation
Field Training & Ride-Alongs
Trade Show Leadership
AI Sales Productivity Training
Design Software Program Management (Giza/CAP)
Revenue & Business Scale
Largest Annual Book of Business
$12M – $15M (Compatico)
Revenue Built from Zero (Tremain)
$7M – $10M over 3 Years
OEM / Private Label Revenue
$2M+ Annualized (Tremain)
Largest Single Contract Closed
$1M+ Fortune 500
Pipeline Managed (Flash ISG)
138+ Quotes / ~$1M Pipeline / 46% Win Rate
First-Year Market Entry Revenue (AIS — AR, LA, MS)
$750K
Industry Presence & Trade Shows
NeoCon — Chicago
HD Expo — Las Vegas
IFMA
Regional Design Expos
Memphis Business & Furniture Community
A&D Channel Relationships — Southeast & National
AI & Technology Adoption
CAT Global Engagement (2026)
Designed and delivered AI sales productivity training for a national sales organization — tool adoption, pipeline discipline, execution efficiency.
Published Content Series
Two active LinkedIn series on AI in sales: "AI in the Trenches" and "Inside the AI Field Advantage" — practical, field-tested adoption for B2B sales professionals.
Excel / VBA Development
Built custom pipeline tracker managing 138+ quotes and pricing models across 8,907 SKUs at Flash Furniture.
Tools in Active Use
Salesforce, HubSpot, Tableau, Salsify, Giza/CAP, Excel/VBA, AI productivity tools across research, writing, and analysis workflows.
Geographic Coverage & Availability
U.S. Market Coverage Built
Nationwide — All 50 States
Travel Availability
Up to 75%
Work Arrangement
Remote, Hybrid, Fractional or Direct
Base Location
Memphis, TN
What I Am Looking For
Role Type
VP of Sales, National Sales Director, Director of Sales, or Fractional / Consulting engagement at the senior leadership level.
Company Stage
Manufacturers entering the U.S. market, expanding into new channels, or rebuilding a rep network that is underperforming.
Category Preference
Commercial furniture, contract interiors, lighting, electrical distribution, or adjacent B2B manufacturing categories.
Ideal Engagement
A manufacturer that needs someone who has built this before — not a manager to oversee what exists, but a builder to create what does not yet exist.
Education
Institution
University of Memphis
Field of Study
Business Administration
This is a master qualifications summary covering all channels and verticals. Channel-specific qualifications documents are available alongside each resume at patrickhgreen.com. For specific opportunities, all materials are tailored to the role and job description.

Patrick H. Green

Qualifications Summary — Commercial Furniture & Contract Interiors / A&D
green.patrickh@outlook.com
(901) 232-3231
patrickhgreen.com
Memphis, TN — Remote | Up to 75% Travel
Experience Snapshot
Total Sales Experience
25+ Years
Commercial Furniture & Contract Interiors
15+ Years
Independent Rep Network Management
15+ Years
A&D Channel Engagement
15+ Years
Consulting / Fractional Sales Leadership
20+ Years (SSC, est. 2005)
NeoCon & Trade Show Presence
Active — NeoCon, HD Expo, IFMA
Role Levels Held
Owner / President
Vice President of Sales
National Sales Director
Director of Sales
National Sales Manager
Regional Sales Manager
Principal Consultant
Product Categories — Direct Sales Experience
Seating & Task Chairs
Desking & Workstations
Panel Systems
Acoustical Products (HushTiles™)
Ancillary & Collaborative Furniture
Ergonomic Seating
FF&E — Hospitality & Institutional
Electrical Components (Byrne Electrical)
OEM & Private Label Products
Customer Channels — Direct Experience
Independent Furniture Dealers
Contract Furniture Dealers
Independent Rep Firms
Interior Designers / A&D
Buying Groups (600+ Members)
E-Commerce Retailers
National Accounts / Fortune 500
W2 Direct Employees & Internal Sales Teams
Hospitality / FF&E
Healthcare Institutions
Education / Institutional
Government / Municipal
OEM / Private Label Partners
Rep Network — Scale & Infrastructure
Peak Network Managed (Compatico)
40+ Reps — $12M–$15M Annual
Built from Zero (Tremain)
Nationwide Coverage with 40+ Reps in 18 Months
Onboarding Program Built
Reduced ramp-up time 30% at Compatico through structured onboarding and field ride-alongs
Coaching & Accountability
Individual performance reviews, field ride-alongs, coaching cadence — consistent win rate improvement
Direct Responsibilities — All That Apply
Recruiting Rep Firms & Salespeople
Hiring Salespeople
Hiring W2 Direct Employees
Coaching & Performance Management
Sales Forecasting
Budget Management
Compensation Plan Design
Commission Plan Design
Territory Design
Go-to-Market Strategy
Sales Reporting & CRM Management
Pricing Strategy & Margin Management
Product Launch & Market Entry
OEM & Private Label Program Execution
Contract Negotiation
Field Training & Ride-Alongs
NeoCon & Trade Show Leadership
Design Software Program Management (Giza/CAP)
FF&E Procurement & Project Coordination
Dealer Bid Conversion Optimization
Revenue & Business Scale
Largest Annual Book of Business
$12M – $15M (Compatico)
Revenue Built from Zero (Tremain)
$7M – $10M over 3 Years
OEM / Private Label Revenue
$2M+ Annualized (Tremain)
Largest Single Contract Closed
$1M+ Fortune 500 (Compatico)
First-Year Market Entry Revenue (AIS)
$750K — AR, LA, MS
Dealer Network Revenue Growth
35% Regional Growth (Compatico)
Industry Presence & Trade Shows
NeoCon — Chicago
HD Expo — Las Vegas
IFMA
Regional Design Expos
A&D Channel Relationships — Southeast & National
Byrne Electrical — Exclusive Distributor (Compatico)
Notable Programs & Launches
HushTiles™ — National Rollout
Led national launch of modular acoustic wall solution; drove dealer adoption nationwide
Giza 2020/CAP Design Software
Directed program reducing dealer proposal time 40% and increasing bid conversions 25%
ISG Dealer Program Rebuild (Flash)
Rebuilt 600+ member program; reintroduced personal outreach into a digital-only channel
Tremain U.S. Market Entry
Built full national coverage from zero — 40+ reps, nationwide, 18 months
Geographic Coverage & Availability
U.S. Market Coverage Built
Nationwide — All 50 States
Travel Availability
Up to 75%
Work Arrangement
Remote, Hybrid, Fractional or Direct
Base Location
Memphis, TN
Tools & Systems
Salesforce
HubSpot
Giza/CAP
Salsify
Tableau
Excel/VBA (Advanced)
AutoCAD
PowerPoint
AI Productivity Tools
Education
Institution
University of Memphis
Field of Study
Business Administration
This qualifications summary is specific to the Commercial Furniture, Contract Interiors, and A&D channel. A master qualifications summary and channel-specific versions for Lighting & Electrical, General Channel Sales Leadership, and Consulting/Fractional are available at patrickhgreen.com.

Patrick H. Green

Qualifications Summary — Lighting & Electrical Distribution
green.patrickh@outlook.com
(901) 232-3231
patrickhgreen.com
Memphis, TN — Remote | Up to 75% Travel
Experience Snapshot
Total Sales Experience
25+ Years
Lighting & Electrical Distribution
3+ Years (MOD Power & Lighting)
Independent Rep Network Management
15+ Years
Electrical Component Sales (Byrne)
11 Years (Compatico)
OEM & Private Label Execution
Tremain, MOD, Compatico
Specification Sales — A&D Channel
15+ Years
Role Levels Held
Owner / President
Vice President of Sales
National Sales Director
Director of Sales
National Sales Manager
Regional Sales Manager
Principal Consultant
Primary Lighting & Electrical Engagement
Company
MOD Power & Lighting
Role
Director of Sales, East Region
Rep Network Built
20+ Reps — 20+ States from Zero
Revenue Growth
40% Year-Over-Year
OEM/Private Label Adoption
25% Increase Among Key Accounts
Win Rate Improvement
15% Lift Through Rep Coaching
Electrical Distribution Experience — Compatico
Role
Exclusive Byrne Electrical distributor within the Compatico dealer network
Scope
Managed power and tech-mount electrical component integration into commercial workstation systems across commercial, government, and education environments
Customer Channels — Direct Experience
Independent Lighting Rep Firms
Commercial Lighting Dealers
Electrical Distributors
Interior Designers / A&D (Specification)
Commercial Contractors
OEM / Private Label Partners
Healthcare Institutions
Education / Institutional
Government / Municipal
Hospitality / FF&E
Direct Responsibilities — All That Apply
Recruiting Independent Rep Firms
Hiring Salespeople
Hiring W2 Direct Employees
Coaching & Performance Management
Sales Forecasting
Go-to-Market Strategy
OEM & Private Label Program Execution
Territory Design
Product Training & Field Enablement
Specification Selling — A&D Channel
Sample Kit Deployment
Pricing Strategy & Margin Management
CRM & Pipeline Management
Field Training & Ride-Alongs
Engineering & Marketing Collaboration
Transferable Depth from Commercial Furniture
A&D Specification Selling
15+ years selling through architects, interior designers, and commercial project teams — directly transferable to lighting specification channels
Rep Network Methodology
Built three rep networks from zero across different product categories — the recruiting, onboarding, and coaching approach transfers across any independent rep channel
OEM & Private Label
Executed OEM and private label programs at Tremain ($2M+ annualized), MOD (25% adoption increase), and Compatico — experience spans multiple product categories
Institutional Channels
Government, healthcare, education, and municipal account experience dating to Office Furniture Wholesale — channels served by both furniture and lighting manufacturers
Geographic Coverage & Availability
U.S. Market Coverage Built
Nationwide — All 50 States
Travel Availability
Up to 75%
Work Arrangement
Remote, Hybrid, Fractional or Direct
Base Location
Memphis, TN
Tools & Systems
Salesforce
HubSpot
Tableau
Excel/VBA (Advanced)
Salsify
PowerPoint
AI Productivity Tools
Education
Institution
University of Memphis
Field of Study
Business Administration
This qualifications summary is specific to the Lighting & Electrical Distribution channel. A master qualifications summary and channel-specific versions for Commercial Furniture/A&D, General Channel Sales Leadership, and Consulting/Fractional are available at patrickhgreen.com.

Patrick H. Green

Qualifications Summary — General Channel Sales Leadership
green.patrickh@outlook.com
(901) 232-3231
patrickhgreen.com
Memphis, TN — Remote | Up to 75% Travel
Experience Snapshot
Total B2B Channel Sales Experience
25+ Years
Independent Rep Network Management
15+ Years
Rep Networks Built from Zero
3 Separate Organizations
Industries Covered
Furniture, Lighting, Electrical, B2B Mfg
Consulting / Fractional Leadership
20+ Years (SSC, est. 2005)
AI Sales Productivity Training
Active — CAT Global (2026)
Role Levels Held
Owner / President
Vice President of Sales
National Sales Director
Director of Sales
National Sales Manager
Regional Sales Manager
Principal Consultant
Manufacturer & Product Line Market Pioneering
Tremain — Zero U.S. Presence
Built national rep network from zero — nationwide coverage with 40+ reps in 18 months. Full U.S. market entry executed end-to-end. Generated $7–$10M over three years.
MOD Power & Lighting — Zero East Coverage
Built East region from zero — 20+ reps across 20+ states. 40% year-over-year growth delivered.
AIS — AR, LA, MS Market Entry
Introduced AIS to the Arkansas, Louisiana, and Mississippi market generating $750K in first-year sales.
Pattern
Three separate zero-to-national builds across different product categories and company sizes.
Rep Network Scale & Infrastructure
Peak Network Managed (Compatico)
40+ Reps — $12M–$15M Annual
Built from Zero (Tremain)
Nationwide Coverage with 40+ Reps in 18 Months
Built from Zero (MOD)
20+ Reps — 20+ States
ISG Dealer Program (Flash)
600+ Members — Rebuilt from Stagnant
Onboarding Systems
Built structured rep onboarding programs at Compatico including field ride-alongs and individual performance reviews
Coaching Impact
15% win rate improvement at MOD through structured rep coaching and field ride-alongs
Direct Responsibilities — All That Apply
Recruiting Rep Firms & Salespeople
Hiring Salespeople
Hiring W2 Direct Employees
Coaching & Performance Management
Sales Forecasting
Budget Management
Compensation Plan Design
Commission Plan Design
Territory Design
Go-to-Market Strategy
Sales Reporting & CRM Management
Pricing Strategy & Margin Management
Product Launch & Market Entry
OEM & Private Label Program Execution
Contract Negotiation
Field Training & Ride-Alongs
Trade Show Leadership
AI Sales Productivity Training
Dealer Program Development & Rebuild
Dealer Ordering Policy Design
Revenue & Business Scale
Largest Annual Book of Business
$12M – $15M (Compatico)
Revenue Built from Zero (Tremain)
$7M – $10M over 3 Years
OEM / Private Label Revenue
$2M+ Annualized (Tremain)
Largest Single Contract
$1M+ Fortune 500
Pipeline Managed (Flash)
138+ Quotes / 46% Win Rate
YOY Growth Delivered
40% (MOD) | 30% (Tremain) | 35% Regional (Compatico)
AI & Technology Adoption
CAT Global (2026)
Designed and delivered AI sales productivity training for a national sales organization
Published Content
Two LinkedIn series on AI in B2B sales: "AI in the Trenches" and "Inside the AI Field Advantage"
Excel/VBA
Built custom pipeline tracker managing 138+ quotes at Flash; advanced modeling and dashboard capability
CRM Systems
Salesforce, HubSpot — pipeline management, rep performance tracking, territory forecasting
Geographic Coverage & Availability
U.S. Coverage Built
Nationwide — All 50 States
Travel Availability
Up to 75%
Work Arrangement
Remote, Hybrid, Fractional or Direct
Base Location
Memphis, TN
Tools & Systems
Salesforce
HubSpot
Tableau
Excel/VBA (Advanced)
Salsify
PowerPoint
Giza/CAP
AI Productivity Tools
Education
Institution
University of Memphis
Field of Study
Business Administration
This qualifications summary covers general channel sales leadership across all verticals. Channel-specific versions for Commercial Furniture/A&D, Lighting & Electrical, and Consulting/Fractional are available at patrickhgreen.com.

Patrick H. Green

Consulting & Fractional Channel Sales Executive — Southern Solutions Consulting
green.patrickh@outlook.com
(901) 232-3231
patrickhgreen.com
southernsolutionsconsulting.com
About Southern Solutions Consulting
Founded
December 2005 — Active for 20+ Years
Principal
Patrick H. Green — Every Engagement, Directly
Focus
B2B manufacturers entering or expanding the U.S. market who need senior channel sales leadership without a full-time hire
Engagement Model
Fractional VP/Director of Sales, targeted project engagements, or hybrid retainer arrangements
Engagement Types Available
Rep Network Build — Zero to National
Dealer Program Launch & Optimization
Fractional VP / Director of Sales
GTM Strategy & Execution
Channel Audit & Restructuring
Rep Recruiting & Onboarding
Sales Team Training & Enablement
AI Productivity Training for Sales Teams
Pricing Framework Development
OEM & Private Label Strategy
Dealer Ordering Policy Design
CRM Pipeline Infrastructure
Manufacturer Profile — Ideal SSC Client
Company Stage
Foreign or domestic manufacturer entering the U.S. market, or established manufacturer expanding into new channels or regions without existing infrastructure
Product Categories
Commercial furniture, contract interiors, lighting, electrical distribution, or adjacent B2B manufacturing categories
What You Need
Someone who has built this before — not a manager for what exists, but a builder for what does not exist yet
Engagement Size
Manufacturers of any size — from market entry startups to established players restructuring underperforming channel programs
Selected Engagements & Results
CAT Global (2026)
AI sales productivity training for national sales organization — tool adoption, pipeline discipline, execution efficiency
Flash Furniture / ISG (2025–2026)
Rebuilt 600+ member dealer program; reintroduced personal outreach; built pipeline infrastructure; produced Salesforce-ready Price Book covering 8,907 SKUs
MOD Power & Lighting (2024–2025)
Built East region from zero — 20+ reps, 20+ states, 40% YOY growth, 25% OEM adoption increase, 15% win rate improvement
Tremain (2018–2024)
Built full U.S. presence from zero — 40+ reps, nationwide, 18 months. Generated $7–$10M over three years. OEM programs producing $2M+ annualized.
AIS — AR, LA, MS (Early SSC)
Introduced AIS to the Arkansas, Louisiana, and Mississippi market generating $750K in first-year sales through direct dealer and institutional engagement
Compatico Design Services (2007–2018)
Provided FF&E and design consultation services to dealer partners concurrently with Compatico employment, with full disclosure
Industries Served
Commercial Furniture & Contract Interiors
Lighting & Electrical Distribution
B2B Manufacturing — U.S. Market Entry
FF&E & Hospitality
Healthcare & Institutional
Education & Government
What Every Engagement Includes
Direct Principal Involvement
Patrick Green runs every engagement personally — not delegated to junior consultants
Field Presence
Up to 75% travel availability; travel extensively with reps for dealer engagement and relationship building
Existing Relationships
20+ years of rep, dealer, and A&D relationships across the Southeast and nationally
Built Infrastructure
Every engagement leaves behind onboarding systems, coaching cadences, pricing frameworks, and pipeline tools — not just activity
Geographic Coverage & Availability
U.S. Market Coverage
Nationwide — All 50 States
Travel Availability
Up to 75%
Engagement Structure
Retainer, Project, or Fractional — Flexible
Base Location
Memphis, TN — Remote-Based
Tools & Systems
Salesforce
HubSpot
Tableau
Excel/VBA (Advanced)
Salsify
Giza/CAP
PowerPoint
AI Productivity Tools
To discuss an engagement, contact Patrick directly at green.patrickh@outlook.com or visit patrickhgreen.com. Full background and channel-specific resumes available on the site.

"I have spent 25 years doing one thing well: building the channel infrastructure that turns a manufacturer's product into national revenue."

I started in Memphis in 1993, running my own furniture operation from a retail showroom. I learned to sell, learned to manage people, and learned what dealers and institutional buyers actually need from a vendor relationship. Those early years built the foundation for everything that came after.

When Compatico recruited me in 2007, I took on national sales responsibility for a 40+ rep network producing $12–15M annually. I spent 11 years there building the systems, the coaching programs, and the dealer relationships that made that network perform. I also directed the Giza 2020/CAP design software program — reducing proposal time for dealers by 40% and increasing bid conversions by 25%. That experience taught me that the best channel leaders are also builders: they do not just manage what exists, they create the tools and infrastructure that make their networks more effective.

After Compatico, I took on the VP of Sales role at Tremain, a Mexico-based office furniture manufacturer with zero U.S. presence. I built their national rep network from scratch — 30+ partners across nationwide in 18 months — and generated $7–10M in revenue over three years. That engagement became the template for what Southern Solutions Consulting does today.

Since then, SSC has placed me inside organizations at the VP and Director level to build what they need: rep networks, dealer programs, pricing infrastructure, sales team training. Every engagement is different. The approach is the same.

Career Timeline

The Full Arc

May 2026 – Aug 2026
AI Sales Productivity Training
CAT Global — via Southern Solutions Consulting
Engaged to train CAT Global's sales organization on AI tool adoption, focused on productivity, pipeline discipline, and execution efficiency across the sales team.
Oct 2025 – Apr 2026
National Sales Manager, ISG Channel
The Ubique Group / Flash Furniture — via Southern Solutions Consulting
Rebuilt dealer engagement for a 600+ member ISG program and built a custom pipeline tracking system managing 138+ active quotes with a 46% win rate.
Feb 2024 – Apr 2025
Director of Sales, East Region
MOD Power & Lighting — via Southern Solutions Consulting
Built the East region from zero to 20+ independent rep firms across 20+ states. Delivered 40% year-over-year growth, 25% OEM program adoption increase, and 15% win rate improvement through structured coaching and field engagement.
Dec 2018 – Feb 2024
Vice President of Sales, USA
Tremain — via Southern Solutions Consulting
Built Tremain's entire U.S. market presence from zero. Recruited and onboarded 40+ rep partners across all nationwide in 18 months, traveling extensively with reps for dealer engagement and relationship building. Generated $7–10M in revenue over three years and developed OEM programs producing $2M+ annually.
Dec 2005 – Present
President & Principal Consultant
Southern Solutions Consulting — Memphis, TN
Founded SSC in 2005 to provide senior channel sales leadership to B2B manufacturers on a contract basis. The firm has supported clients across commercial furniture, lighting, and adjacent categories throughout its history.
Apr 2007 – Aug 2018
National Sales Director | Director, Giza 2020/CAP Program
Compatico, Inc. — Grand Rapids, MI
Led national sales for a commercial furniture manufacturer through a 40+ rep network generating $12–15M annually. Directed the Giza 2020/CAP design software program, reducing proposal time 40% and increasing bid conversions 25%. Launched HushTiles™ acoustical product nationally.
Jan 1993 – Dec 2005
Owner & President
Office Furniture Wholesale — Memphis, TN
Built and operated a Memphis retail and B2B furniture operation serving commercial, institutional, and residential clients. Secured long-term contracts with Memphis City Schools, Shelby County Schools, St. Jude Children's Research Hospital, and MLGW.
Published Series

Six Series. One Focus.
Building Revenue Through the Right Channels.

Series 01
The Hiring Standard
Accountability in hiring and recruiting — what good hiring actually looks like, where it breaks down, and what sales leaders and candidates should expect from the process.
6–12 posts published
Read on LinkedIn →
Series 02
AI in the Trenches
Practical AI adoption for sales professionals — not theory, not hype. Real tools, real workflows, and how to use them to get more done in less time.
6–12 posts published
Read on LinkedIn →
Series 03
Rep Network Playbook
The mechanics of building and managing independent rep networks — recruiting the right firms, onboarding them effectively, and building accountability into the relationship from day one.
6–12 posts published
Read on LinkedIn →
Series 04
Inside the AI Field Advantage
AI tools applied specifically to field sales execution — prospecting, prep, follow-up, and pipeline management. Written for reps and sales leaders who work in the field, not behind a desk.
6–12 posts published
Read on LinkedIn →
Series 05
Inside the Sales Leader's Playbook
Strategy and leadership for sales executives — territory design, rep accountability, coaching systems, and the decisions that separate high-performing sales organizations from average ones.
6–12 posts published
Read on LinkedIn →
Series 06
Inside the Rep's Briefcase
The independent rep's perspective — how top reps manage their territory, build manufacturer relationships, prioritize their line card, and stay competitive in a crowded market.
6–12 posts published
Read on LinkedIn →
New content publishes regularly. Follow Patrick on LinkedIn to get each new series post as it publishes — covering channel sales, rep network development, sales leadership, and AI in B2B sales.
Follow on LinkedIn

Let's talk about
what you need to build.

Whether you are a recruiter reviewing my background, a manufacturer looking for channel sales leadership, or a company exploring a consulting engagement — reach out directly. I respond personally.

Location Memphis, TN — Remote-based, up to 75% travel
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